Description
Thirty Madison is now part of Remedy ! You can read more about the acquisition here . We are excited to join forces and continue to revolutionize healthcare accessibility! As a Director of Retention focused on Activation & Retention, you will own the full patient journey from signup through long-term care continuity. You'll be the person who ensures a new patient successfully onboards, receives their first medication on time, and stays engaged with their care plan for the long haul. This is a high-ownership, high-impact role with a direct line of sight to company growth. Comp | Perks | Benefits - The base pay range for this position is $130,000 - $155,000 per year - Robust and affordable Medical, Dental, and Vision plan options - Flexible time off policy Base pay offered may vary depending on job-related knowledge, skills, and experience. An annual incentive plan and stock options may be provided as part of the compensation package, in addition to a full range of medical, financial, and/or other benefits, dependent on the position offered. What you get to do every day Patient Activation: - Own end-to-end activation rates defined as a patient successfully completing onboarding, converting to a paid billing cycle, and receiving their first medication shipment on time - Build, monitor and continuously optimize automated onboarding sequences across email, SMS, and in-app channels - Identify and eliminate friction points in the activation funnel through rigorous data analysis and A/B testing - Partner with Product, Clinical Ops, and Fulfillment to resolve cross-functional blockers that impact on-time medication delivery - Own activation KPIs, set baselines, establish benchmarks, and report on performance weekly Activation Analytics and Optimization: - Maintain a living dashboard tracking activation cohorts, drop-off points, time-to-activation, and conversion by acquisition channel - Conduct regular funnel audits to surface where patients are stalling and why to quantify the revenue impact of each gap - Run structured experiments (message content, timing, channel mix, sequencing) to improve activation rates incrementally - Develop patient segmentation frameworks to deliver more personalized activation journeys by diagnosis category, plan type, or acquisition source - Present activation findings and recommendations to senior leadership on a regular cadence Patient Retention: - Own retention rate as a primary KPI, including early churn prevention, mid-tenure re-engagement, and long-term loyalty - Design and execute multi-channel retention programs (email, SMS, push, direct mail) tailored to patient lifecycle stage - Build churn prediction models in partnership with Data Science to identify at-risk patients before they cancel - Develop win-back campaigns for lapsed patients; measure and optimize reactivation rates - Leverage patient health milestones, refill cadences, and clinical signals to trigger